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What is the difference between Remove and Opt-out in Target List?
Updated on October 3, 2020 06:25AM by Admin
The Targets App of Apptivo allows you to add contacts, leads, customers, or employees to the target lists. However, certain scenarios might require to remove a target completely or stop sending campaigns only for a certain duration. In these cases, the Remove and Opt-out option of Apptivo will help to tackle these conditions.
Remove - The Remove option in the Targets App helps to remove a target completely from your Target List. Once a target is removed, the target will not be receiving any more emails when a campaign is sent. To include the target again, you have to add the target to the target list again.
Opt-out - With the Opt-out option, the campaign will not be sent to the selected target but the target will still remain in the Target List. It is basically excluding a target from receiving emails. You can simply click the Opt-in button to include the target for the campaign.
Go to the Targets App in Apptivo and open the Target list where the contact has to be removed. Here, Discount Offer.
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In the Overview page, you can see the different CRM Apps added as a tab. On clicking each CRM tab, you can see the list of records added to the Target list.
Remove Targets
- To remove a target, choose the app tab from which the target has to be removed. Here, Contacts App.
- In the Contacts tab, scroll down to the contact that has to be removed from the Target list. Select Remove from More Actions. Here, Anna Alison.
- You will receive a popup asking for confirmation. Select Yes.
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- You can see the contact is removed from the Target List.
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Opt-out Targets
- To opt-out a target, say a contact from the target list, select the Contacts tab. Here, Derick has to be opted out from receiving emails.
- On clicking Opt Out, the status of the contact is updated. So, the contact will not receive any emails.
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- Additionally, the number of targets exempted from receiving any Campaign information will be available on the Overview page.
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